“How are you going to feed your baby?” Such a seemingly simple question. Yet, invariably, mothers will be besieged by advice as to their infant-feeding choice from well-meaning others. Such advice can be reassuring or discouraging, supportive or conflicting. Each pregnant woman deserves accurate information to form an infant-feeding decision that is right for her. That decision (whether to exclusively breastfeed, partially breastfeed, or not to breastfeed at all) will inherently conflict with the opinions of others. Only each mother is able to decide what is right for her and her infant, and that decision may need to change over time. This commentary distills the wisdom of decades of professional practice devoted to advising mothers on infant-feeding decisions.