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From Gutenberg to Facebook

Vaccaro, Alexander R. MD

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doi: 10.1097/BSD.0000000000000622
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The dissemination of knowledge has changed rapidly over time. When Gutenberg first created the printing press and subsequently published a copy of the Bible, he ushered in a new method of disseminating knowledge. The ideas that came out of the Renaissance period were able to be impactful because of the ability to spread this knowledge with the printing press.

Today, we are living in an era where digital technologies are rapidly disseminating new knowledge in a manner similar to the printing press. The field of spine surgery has benefited from these new digital communication technologies, as evidenced through the many journals that have arisen in the field.

When we renamed the journal to Clinical Spine Surgery, our mission was to become the leading authority in the publication of articles related to Spine Surgery. Beyond traditional research articles, Clinical Spine Surgery has moved to publishing Controversies in the Field, Innovative Surgical Techniques, along with articles related to the Business of Medicine.

The goal of any journal is to have articles that have both an impact as well as reach in the field. Using new digital technologies such as social media has allowed journals to have a wider reach and touch surgeons who normally would not have access to many journal articles. To help accelerate the reach of Clinical Spine Surgery, I am proud to announce that Alok Sharan, MD, MHCDS, will be our new Deputy Editor for Digital Health Transformation. Dr Sharan will continue building upon some of his previous efforts of using social media tools to create a larger digital footprint for the journal.

Our mission at Clinical Spine Surgery is to empower spine surgeons with the right knowledge to help deliver high-quality spine care. In the coming months, we will begin using newer digital technologies to widely disseminate the content published within the journal. When Gutenberg first created the printing press he would never have imagined the impact of his machine. Similarly, we hope the use of these new digital communication technologies will have as great an impact on the delivery of high-quality spine surgical care.

I invite you to follow us on Facebook (@clinicalspinesurgery) and Twitter (@ClinSpineSurg) to see some of our efforts to date.

Thank you.

© 2018 by Lippincott Williams & Wilkins, Inc.