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Increasing Nursing Research Program Visibility

A Systematic Review and Implementation of the Evidence

Scala, Elizabeth MSN/MBA, RN, HNB-BC; Whalen, Madeleine MSN/MPH, RN; Parks, Joyce DNP, RN-BC, PMHCNS-BC; Ascenzi, Judy DNP, RN; Pandian, Vinciya PhD, MBA, RN, ACNP-BC, FAAN, FAANP

JONA: The Journal of Nursing Administration: December 2019 - Volume 49 - Issue 12 - p 617–623
doi: 10.1097/NNA.0000000000000825

In healthcare, timely communication of critical information is imperative among workforce members. Nurse leaders struggle with how to reach clinical staff effectively when informing them of program updates, practice changes, or available resources. This article provides a review of the marketing and communication literature sharing best practices for improving visibility and program uptake for infrastructure supporting the conduct of inquiry projects among hospital employees using an evidence-based practice approach.

Author Affiliations: Research Program Coordinator (Ms Scala), Evidence-Based Practice Program Coordinator (Ms Whalen), Clinical Nurse Specialist (Dr Parks), and Director of Pediatric Nursing Programs, Education, Informatics and Research (Dr Ascenzi), Department of Nursing, The Johns Hopkins Hospital; and Assistant Professor (Dr Pandian), Department of Nursing Faculty, Johns Hopkins School of Nursing, Baltimore, Maryland.

This publication was made possible by the Johns Hopkins Hospital Nursing Research Committee.

The authors declare no conflicts of interest.

V.P. has received 2 research grants from the National Institutes of Health. The first grant is through the Nursing Institute of Nursing Research to assess symptoms and screen for laryngeal injury postextubation in intensive care unit settings (R01NR017433-01A1). The second grant is funded through the National Institute of Aging to evaluate the effectiveness of a novel arm restraint for intubated patients with cognitive impairment to reduce agitation, sedation, and immobility (R42AG059451).

Correspondence: Ms Scala, The Johns Hopkins Hospital, 601 N Wolfe St, Billings Administration 222A, Baltimore, MD 21287 (

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