ArticleHealth Information Privacy Why Trust MattersMancilla, Desla MPA, RHIA; Biedermann, Sue MSHP, RHIAAuthor Information Author Affiliations: Health Information Management Program, Texas State University, San Marcos. Corresponding author: Desla Mancilla, MPA, RHIA, 2220 Garden Sun Place, New Braunfels, TX 78130 ([email protected]). The Health Care Manager: January 2009 - Volume 28 - Issue 1 - p 71-74 doi: 10.1097/HCM.0b013e318196de6c Buy Metrics Abstract It is necessary to recognize the importance of gaining consumers' trust in how their health information is accessed and used. With the increased use of technology for creating, maintaining, and transmitting health information and the inherent distrust of these kinds of systems, consumer support for advantageous technology is lacking. This article addresses numerous protective measures that are in place and the role of healthcare professionals in building trust with healthcare consumers. © 2009 Lippincott Williams & Wilkins, Inc.