The Marketing of OsteoporosisNapoli, MaryannAJN The American Journal of Nursing: April 2009 - Volume 109 - Issue 4 - p 58–61 doi: 10.1097/01.NAJ.0000348606.24360.7d Feature Article Abstract In Brief Author Information How a risk factor became a disease. How a risk factor became a disease. Maryann Napoli is associate director of the Center for Medical Consumers (www.medicalconsumers.org/index.html) in New York City. Contact author: firstname.lastname@example.org. © 2009 Lippincott Williams & Wilkins, Inc.