THE RED SECTION: VIEW FROM THE HILLThe American College of Gastroenterology and the 80% by 2018 Colorectal Cancer Initiative: A Multifaceted Approach to Maximize Screening RatesKarlitz, Jordan J MD1; Oliphant, Anne-Louise B MPP2; Greenwald, David A MD3; Pochapin, Mark B MD4 Author Information 1Division of Gastroenterology, Tulane University School of Medicine, New Orleans, Louisiana, USA 2Communications, American College of Gastroenterology, Bethesda, Maryland, USA 3Division of Gastroenterology, Mount Sinai Hospital, Mount Sinai School of Medicine, New York, New York, USA 4Division of Gastroenterology, New York University School of Medicine, New York, New York, USA Correspondence: Jordan J. Karlitz, MD, Division of Gastroenterology, Tulane University School of Medicine, 1430 Tulane Ave, SL-35, New Orleans, Louisiana 70112-2699, USA. E-mail: [email protected] Guarantor of article: Jordan J. Karlitz, MD. Specific author contributions: Manuscript concept: Jordan J. Karlitz, MD. Drafting of manuscript: Jordan J. Karlitz, MD. Critical revision of manuscript: all authors. Financial support: None. Potential competing interests: None. American Journal of Gastroenterology 112(9):p 1360-1362, September 2017. | DOI: 10.1038/ajg.2017.217 Buy Metrics © The American College of Gastroenterology 2017. All Rights Reserved.