Contact: Alex’s Lemonade Stand Foundation
Alex’s Lemonade Stand Foundation commemorates 10 years of fighting childhood cancer one cup at a time, hosts National Lemonade Days, June 6-8, 2014
Philadelphia, PA (March 25, 2014) – Alex’s Lemonade Stand Foundation (ALSF), a nonprofit dedicated to finding cures for all kids with cancer, will commemorate a milestone in their history, 10 years of fighting childhood cancer, with the return of National Lemonade Days, June 6-8, 2014. This summer will mark 10 years since 8-year-old Alexandra “Alex” Scott (1996-2004) challenged the nation to help her raise $1 million for childhood cancer cures, one cup of lemonade at a time. The Foundation will once again invite volunteers across the country to host lemonade stands over the course of three days to continue Alex’s mission and bring renewed attention to the fight against childhood cancer.
ALSF’s National Lemonade Days began in 2004 when Alex Scott set her sights on raising $1 million to fight childhood cancer, including hers. Alex invited volunteers to join her in hosting lemonade stands to help achieve her ambitious goal one dollar and one lemonade stand at a time. Through the help of these volunteers, Alex would reach her million dollar goal before losing her life to cancer in August of that year. Each June, the weekend before Father’s Day, Alex’s mission of raising $1 million returns through National Lemonade Days, when supporters everywhere contribute to a cure.
The Foundation was built upon the principle that you are never too young to make a difference in the lives of others. Following in the footsteps of Alex Scott, the Foundation encourages volunteers everywhere to participate in National Lemonade Days, including many stands held by children. During National Lemonade Days, ALSF offers support to all volunteers who sign up to host lemonade stands. In addition to having access to a member of the Foundation’s staff to help with any lemonade stand needs, Lemonade Days participants also receive a limited edition box while supplies last. The box consists of materials to assist in the fundraising process including: a 2ft X 3ft ALSF banner, thank you notes, stickers, balloons, posters, adult and child speaking points and a pre-paid return envelope for proceeds.
In 2014, the Foundation will also launch a social media campaign to encourage support across the country and world to utilize the hashtag #OneCupAtATime. All participants, whether they host a lemonade stand, visit a stand, or encourage others to do so, will utilize the hashtag to show their support for the Foundation on twitter, instagram, Facebook and more.
For more information on National Lemonade Days, and to sign up to host a lemonade stand, visit: AlexsLemonade.org/LemonadeDays.
About Childhood Cancer
Childhood cancer is a general term used to describe cancer in children occurring regularly, randomly and sparing no ethnic group, socioeconomic class, or geographic region. Childhood cancer extends to over a dozen types of cancers and a countless amount of subtypes. Just a few of these cancer types include: Ewing’s sarcoma, glioma, leukemia, lymphoma, medulloblastoma, neuroblastoma, osteosarcoma, retinoblastoma, rhabdomyosarcoma and Wilm’s tumor. In the United States, childhood cancer is the leading cause of death by disease in children under the age of 15. Every day, approximately 250 kids around the world die from cancer, accounting for 91,250 losing their lives to the disease every year.
About Alex’s Lemonade Stand Foundation
Alex's Lemonade Stand Foundation (ALSF) emerged from the front yard lemonade stand of cancer patient Alexandra “Alex” Scott (1996-2004). In 2000, 4-year-old Alex announced that she wanted to hold a lemonade stand to raise money to help find a cure for all children with cancer. Since Alex held that first stand, the Foundation bearing her name has evolved into a national fundraising movement, complete with thousands of supporters across the country carrying on her legacy of hope. To date, Alex’s Lemonade Stand Foundation, a registered 501(c)3 charity, has raised more than $75 million toward fulfilling Alex’s dream of finding a cure, funding over 375 pediatric cancer research projects nationally. For more information on Alex’s Lemonade Stand Foundation, visit AlexsLemonade.org