Apply It!: •Discover some concerns about fitness tracking apps and wearables based on the science of motivation and decision-making.
•Learn key science related to creating lasting behavior change.
•Identify how to use basic scientific principles to cultivate intrinsic motivation and lasting behavior change using fitness tracking apps and wearable technology.
Michelle L. Segar, Ph.D., M.P.H., M.S., is a motivation scientist and directs the University of Michigan’s Sport, Health, and Activity Research and Policy (SHARP) Center. Dr. Segar’s interdisciplinary work identifies which messages and methods undermine or foster sustainable motivation and behavior change, with a focus on physical activity. For more than 24 years, she has been integrating academic research with her health coaching practice using her motivate-to-maintain method, described in her bestselling book, No Sweat: How the Simple Science of Motivation Can Bring You a Lifetime of Fitness. Dr. Segar served as the inaugural chair of the U.S. National Physical Activity Plan’s Communications Committee from 2013 to 2017. She is a frequent keynote speaker, consults with large organizations, and delivers eCourses to professionals who work in fitness, wellness, and health care. She lives with her husband and son in Ann Arbor, MI, and ran with the Olympic Torch at the Olympic Games in Barcelona in 1992.
Disclosure: M.L.S. would like to disclose that she consults with organizations about behavioral design and coaching methodologies and trains professionals how to cultivate sustainable motivation and behavior change.