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Sol, Neil Ph.D.

ACSM'S Health & Fitness Journal: July/August 2007 - Volume 11 - Issue 4 - pp 26-28
doi: 10.1249/01.FIT.0000281228.69385.03

LEARNING OBJECTIVE: • To reveal a significant new trend in health care and how medical fitness and related programs can help a hospital realize or participate in the coming trend.

Learn about a new trend in healthcare called retail medicine. This article explains how retail services will ensure the future financial viability of healthcare systems.

Neil Sol, Ph.D., is currently the vice president of Outpatient Services at Valley Care Health System in Pleasanton, CA. He has been a leader in the prevention and health and fitness industries for the past 25 years. With unique experience in creating, managing, and marketing integrated medical fitness products and services in the healthcare environment, he currently has enjoyed great successes with Lifestylerx, his hospital's medical fitness center as well as other hospital retail medical products. His focus is on generating income for hospital unencumbered by insurance reimbursements.

© 2007 American College of Sports Medicine